2023 Digital Media Trends for Radio.
Course Aims
Radio pros must be agile and attentive to the ever-changing pace of digital media. 2023 has seen massive changes across web, social media, social audio, Artificial Intelligence and consumer behaviour. This workshop will give you the insights into the dominant trends that radio needs to be aware of, but also to act on.
Course Brief
This workshop will cover the following :
- Consumer behaviour and expectations in the Digital Age
- The state of traditional media in 2023
- The changing face of news and its impact on radio
- Social media trends and what’s working right now across all channels
- Search marketing trends
- The evolution of podcasting and social audio
- The cookieless world and what it means for radio
- Artificial Intelligence, ChatGPT and the opportunities for radio
Who is this content for?
This workshop is for anyone who is working in the Digital Media space in the sector.
Training Method
This workshop will be delivered online via Zoom. The workshop will take place on :
12th September 2023 - 13.30pm to 16.00pm
To book your place on this course go to : https://bit.ly/3QLsWwO